When I moved back to New York, one of the first things I did was look for something to do. I was under the false impression that I would be bored compared to living in DC. This of course could not be farther from the truth, Rochester almost has too much to do, to the point where I feel like I miss put on things if I take a weekend off.
Anyhow, naturally when I found out that Rochester has its own fashion week I bought tickets to three of the shows. Each of the shows were amazing, distinctive and each could have stood on its own. The people that were involved were all from Rochester and the show is to benefit The Center For Youth. I knew that I wanted to be part of such an amazing event.
So fast forward to now, Fashion Week is slated for October 13th to the 18th, and I can NOT wait to be a part of the action. So mark your calendars people it is going to be awesome. More on that later…
This event was our summer kick off, I was involved in the social media coordination. Follow Fashion Week of Rochester on Facebook, @rochesterfasionweek on Instagram and @ROC_fashionweek on Twitter to be up to date on all the behind the scenes action, models, fashion, stylists, boutiques and fashion designers.
Midtown Athletic Club was nice enough to be our hosts, and the weather could not have been better for a pool side party! The event featured Emmy Award winning stylist David Zyla the author of “How to Win at Shopping” as a guest speaker. I of course was live tweeting, facebooking and instagraming the entire time (it was exhausting… jk jk jk). I finished off the last designer/boutique with 4% battery left, obviously need to get one of those mobile battery chargers.
Can’t wait for the next event, and don’t forget to follow us, I will make it worth your while!
Effortless Occasions 